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Monthly Book Club

2020 Bird Rock Book Club

2020 in Books

Every other month, Bird Rock Systems starts a new book that encompasses one of our values: continuous improvement. Each book taught us a new lesson or perspective that we try to implement into our every day lives and our business. 

We're sharing our 2020 Book Club list with you! What books did you read this year? What did you think of the books on this list?

  • Fierce Conversation by Susan Scott
  • Daring Greatly by Brene Brown
  • Measure What Matters by John Doerr
  • The 5 Languages of Appreciation in the Workplace by Gary Chapman & Paul White
  • Make Your Bed by William H. McRaven
  • Mastering the Complex Sale by Jeff Thull 

Reach out to marketing@birdrockusa.com to recommend what books we should read in 2021!

Team Highlights

Meet the New Bird Rockers

Our team is growing! Get to know the newest members of our team 🙌🏽

Gina Crandell

Job Title: IT Project Manager

How do you contribute to the Bird Rock team's success? I contribute to the Bird Rock Team's success by taking initiative, managing projects from start to finish, and holding everyone accountable to ensure a successful outcome. I maintain a positive attitude and I am always willing to help out our team in any way.

If you really knew me, you'd know I love to drive fast, sing in my car, and travel near and far.

If 2020 was normal, I would have rather been traveling the world, especially Europe and Asia to experience different cultures and places.


Andrew LeMond

Job Title: Account Manager

How do you contribute to the Bird Rock team’s success? Even though I’m new, I bring my all every day to get new business. I bring good energy, positivity and hard work!

If you really knew me, you’d know that I sing everywhere I go… my girlfriend LOVES it #sarcasm 😉

If 2020 was normal, I would have rather celebrated family and friends birthdays normally, gone to music festivals and not put on a Covid 20!


Ian Steffes

Job Title: Marketing Intern

How do you contribute to the Bird Rock team’s success? I work to build awareness of Bird Rock Systems and build relationships with customers through various marketing channels. We look for who customers are and what they find value in, then aim to provide value using relevant content and marketing strategies to keep people engaged and happy throughout their relationship with us here at Bird Rock.

If you really knew me, you’d know that I volunteered with a non-profit teaching English in Vietnam.

If 2020 was normal, I would have rather traveled to a bunch of National Parks and explored.


Upcoming Events

Security Awareness 

DEC. 3rd @ 10 am PST: Are your employees equipped with the tools they need to prepare themselves for future attacks? With ransomware and phishing attempts on the rise, join the conversation as we dive into the current state of cyber security.


Security Awareness TTT


Remote Desktop

DEC. 17th @ 19 am PST: Remote work doesn't seem to be going anywhere any time soon.  A remote desktop allows your user to access any computer or device from their own system with the help of the cloud. How else can the cloud be leveraged for your remote workforce? 


Leverage Cloud


Tech Highlight


How Contact & Proximity Tracing Protects Your Employees & The Wider Community

As companies cautiously re-open their offices and slowly welcome employees back, leadership teams are looking for ways to balance in-person work with employee and customer safety. Contact and proximity tracing can play a huge role in allowing workers to return to the office safely, and companies are already well-positioned to leverage their existing network infrastructure to support these initiatives ...

Read more. 

What Makes a Hacker's Job Difficult?

With a remote workforce and vulnerable networks at large, phishing attempts and ransomware attacks are on the rise! During one of our Live with Larry Episodes, we sat down with Information Security Engineer, James Carroll to find out what prevents a hacker from gaining valuable information.

To learn more, click here

Happenings in So-Cal


Balboa Park is hosting its Taste of December Nights from December 4th to December 6th from 11 AM - 10 PM. The program will have some of your favorite food vendors and food trucks from past December Nights in a drive-thru setting in the Inspiration Point parking lot near Balboa Park.  All safety protocols by the county will be strictly enforced. 


Dana Point annual Turkey Trot! To accommodate the modifications put in place and ensure that our racing family remains healthy and safe, we’ve decided to change course and burn those pre-Thanksgiving meal calories, virtually. We’ll miss gathering together and seeing all of your dedicated, smiling faces, but nothing will stop us from supporting our local charities and running the race before we stuff our face – but in our own place!


Dr. Seuss's How the Grinch Stole Christmas! On the Radio is a wonderful, whimsical musical based upon the classic Dr. Seuss book. The family favorite features the songs "Santa for a Day," "You’re a Mean One, Mr. Grinch," and "Welcome, Christmas (Fah Who Doraze). The performance can be heard for free on KPBS Radio 89.5 FM, the KPBS website and app, and on smart speakers

  • Thursday, November 26 (Thanksgiving Day) at 12:00 noon,
  • Saturday, December 5 at 12:00 noon
  • Sunday, December 20 at 12:00 noon
  • Thursday, December 24 (Christmas Eve) at 6:00 p.m.

DesignerCon has grown into the largest designer toy and art convention in the United States. With COVID-19 disrupting the global event industry, founder Ben Goretsky remains determined to continue expanding—this time into the digital realm. For its 2020 edition, DesignerCon will broadcast and sell to thousands of attendees on Popshop Live, a groundbreaking platform at the forefront of streaming commerce.

Corazon De Vida Marketplace

Corazon de Vida Marketplace

'Tis the season of giving! Shop for your friends and family at Corazon de Vida Marketplace. Each purchase benefits an orphaned or abandoned child living in the homes supported by the Corazon de Vida Organization. Get the best gifts (or a little something for yourself) and know that it is going to make a child cheerful this holiday season. Happy Shopping!

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Exciting things are happening at Bird Rock. Every month, enjoy some new-tech updates, fun upcoming events, and what's going on in So-Cal!